A couple of days ago in NYC, Jordon Seiler’s “NY Street Advertising Takeover” took over 120 billboards throughout the city. Volunteers whitewashed the billboards, and over 80 artists transformed these ‘blank canvases’ into pieces of art.
This project is in response to the hundreds of illegal advertising billboards that are not registered with the city. The billboard companies are not being prosecuted for these violations, and large profits are being made for these illegal, and intrusive ads.
I am sure the citizens of NY welcome this unexpected break from branding and advertising that is being force fed to us at every level. Keep checking the Wooster Collective site, more photos are being added.
via: Wooster Collective